Conscious consumption: the key role of packaging

In what ways can brands inspire and promote better eating habits through packaging and product concepts ? How can brands offer new shapes, products and concepts to help fight inflation, particularly for families, young people and students ? How can better consumption help reduce food waste and make better use of resources ?

We should include the sustainability factor in all our packaging projects. The agencies’ main objective is to respond to the new requirements of legislation and consumers practicing conscious consumption.

Can we develop reusable packaging ? What does this mean for design and production ? Can we avoid, reduce, recycle or compost in our designs ? Does this correspond to packaging “end-of-life” scenarios ?

On stage at ALL4PACK EMBALLAGE PARIS, Sylvia Vitale Rotta presented 10 concrete measures and 10 cases of best practice illustrating how we, as Design, Branding & Packaging agency, can improve the world of packaging.

Replay of the conference on conscious consumption

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